Franchise Opportunity

Own a pizza luce
Franchise in Your City

Join the growing pizzaluce family and bring bold, handcrafted flavors to your community. Our proven model, full training program, and passionate support team set you up for lasting success across the United States.

25+
Locations Nationwide
15+
Years of Experience
98%
Franchisee Satisfaction
6mo
Avg. Break-Even Time

Built for Franchisee Success

The pizza lucs franchise model was designed from day one to give every partner the tools, systems, and support to thrive in their local market.

Proven Profitability

Our franchise locations consistently outperform industry benchmarks. With a refined menu and streamlined operations, strong margins are built into the model.

Comprehensive Training

Receive 4 weeks of hands-on training at our Duluth flagship, plus ongoing virtual support so you're never left guessing how to run your operation.

Marketing Support

Benefit from national brand campaigns, social media assets, local launch playbooks, and a dedicated marketing coordinator assigned to your territory.

Supply Chain Access

Leverage our established supplier relationships to source premium, fresh ingredients at negotiated prices — keeping food costs predictable and quality high.

Technology Platform

Get access to our proprietary POS integration, online ordering system, loyalty program, and real-time analytics dashboard from day one.

Ongoing Field Support

A dedicated franchise business consultant visits your location quarterly, reviews performance metrics, and works with you on continuous improvement strategies.

Flexible Investment Options

Whether you're opening a compact express unit or a full-service dine-in location, the pizzaluce franchise has an entry point designed for your market and budget.

Express Unit
$120K – $180K
Franchise fee: $25,000
Counter-service model, 600–900 sq ft
Ideal for food halls, campuses & kiosks
Core menu — pizza, slices & salads
Royalty: 5% of gross sales
2-week training program included
Franchise fee: $35,000
Full dine-in, 1,800–2,500 sq ft
Full menu including pasta & desserts
Dine-in, takeaway & delivery options
Royalty: 5% of gross sales
4-week full training program
Multi-Unit Developer
$600K – $1.2M+
Reduced franchise fee per location
Exclusive territory rights (3+ units)
Preferred royalty rate: 4%
Dedicated multi-unit support manager
Co-op advertising fund access
Priority new market access

How to Become a luce pizza Franchisee

Our straightforward 6-step process takes you from initial inquiry to grand opening day, with our team guiding you every step of the way.

Submit Inquiry
Fill out our franchise inquiry form with your location and budget details.
Discovery Call
Speak with our franchise development team to explore the opportunity together.
Review FDD
Receive and review our Franchise Disclosure Document with your advisors.
Sign Agreement
Finalize your franchise agreement and secure your exclusive territory.
Build & Train
Complete your build-out and our comprehensive training program in Duluth.
Grand Opening
Launch your location with our full marketing and on-site opening support.

Hear From Our Partners

Franchisee Marcus Johnson in his pizza luce location

"Opening my pizza luce franchise in Minneapolis was the best decision I've made. The support team was there every step of the way, and we recouped our investment faster than projected."

Marcus Johnson
Franchisee, Minneapolis, MN
Franchisee Linda Chen at her Pizza luce location

"The training program at the Duluth flagship was incredible. I walked away completely prepared. The brand recognition made our grand opening a huge success right from day one."

Linda Chen
Multi-Unit Developer, Chicago, IL
Franchisee David Torres discussing his pizza luce experience

"The supply chain access alone saves us thousands every month. Having a dedicated franchise consultant who genuinely cares about my success makes all the difference in this business."

David Torres
Franchisee, Denver, CO

Franchise Inquiry Form

Fill in the form below and our franchise development team will reach out within 2 business days to discuss your opportunity.

Please enter your full name.
Please enter a valid email address.
Please enter your phone number.
Please select your investment budget range.

Your information is kept confidential and never shared with third parties.

Have Questions First?

Our franchise team is available to answer your questions directly before you submit the form.

Call Us

+1 218-727-7400
Mon–Fri, 9am–6pm CT

Email Us

[email protected]
We reply within 24 hours

Visit Flagship

11 E Superior St
Duluth, MN 55802, USA

Why Partner with Pizza luce?

  • Nationally recognized brand
  • Simple, repeatable operations
  • Strong community fan base
  • Multiple revenue streams

Your Pizza luce Location
Starts with One Step

Join a passionate community of franchise owners bringing authentic pizza luce to communities across the United States. Submit your inquiry today and let's build something great together.